Zag: The #1 Strategy of High-Performance Brands Condition:Good with access to worldwide archives
Description
with access to worldwide archives
and the very way we think
New from the author of Eye Contact
and taboos of the Roma
Zag: The #1 Strategy of High-Performance Brands Condition:Good with access to worldwide archivesWhen everybody zigs, zag," says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra clear "whiteboard overview" style of the authors first book, The Brand Gap, but drills deeper into the question of how brands can harness the power of differentiation. The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enoughtoday companies need radical differentiation to create lasting value
Exchange/Return Notes
- We offer a 30-day return/exchange service after receiving.
- Final sale items are not eligible for returns or exchanges.
- To process your return/exchange, please contact us at [email protected]
- Please click here for more details>>> Return & Exchange Policy
You may also like
Alma's Dress - Blue blouse
US$ 70.50
Yaszellu Bootcut Leather Pant Black Size:XS
US$ 1664.50
Shine on Rhinestone Clutch Size:NS
US$ 16.97
At Ease Simple Clear Sandals Size:5.5
US$ 10.97
recommand products
