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and don't kill the goose that lays the golden eggs
Stretching the Brand will help companies increase their chances of winning by looking at the lessons learnt from both successes and failure in brand stretching
Sasaki explores the philosophy behind minimalism and offers a set of straightforward rules - discard it if you haven't used it in a year
The brainchild of Rick Kirkman and Jerry Scott
Organizing Around Intelligence: The New Paradigm Condition:Very Good and don't kill the gooseOrganizing Around Intelligence introduces a new mindset in leading, managing, and structuring human organizations in the 21st Century. This paradigm shift is vital as humankind enters the intelligence era, the core of the knowledge economy. Focusing on nurturing highly intelligent human organizations (iCAS), the book recounts the revelation and significance of intelligence management that concentrates on human thinking systems and the orgmind. Several
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