Made to Stick : Why Some Ideas Survive and Others Die Condition:Like New The edition concludes with two
Description
The edition concludes with two posthumously published works
accidental mischief maker and definitely NOT the teacher’s pet
talented and
For over 100 years
Made to Stick : Why Some Ideas Survive and Others Die Condition:Like New The edition concludes with twoNEW YORK TIMES BESTSELLER The instant classic about why some ideas thrive, why others die, and how to improve your idea's chances essential reading in the "fake news" era. Mark Twain once observed, "A lie can get halfway around the world before the truth can even get its boots on." His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas entrepreneurs,
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