Influence: Science and Practice new-arrivals-110322 A hard-partying undergraduate in the

A hard-partying undergraduate in the late 1980s electrocutes herself

and Cassandra Austen – alone and unwed – returns to the vicarage in the village of Kintbury

this book will become a constant companion

And making matters worse is the fact that diets don't work either: less than 6 percent of weight-loss attempts succeed

Influence: Science and Practice new-arrivals-110322 A hard-partying undergraduate in theScience and Practice is an examination of the psychology of compliance (i. e. uncovering which factors cause a person to say yes to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get